Using coupons at a self-checkout has always been a less-than-optimal experience. Either the store trusts you to scan your own coupons, putting itself at risk for fraud, or you have to wait while an attendant scrutinizes your every coupon, defeating the purpose of a speedy, do-it-yourself checkout.
Now, self-checkout pioneer NCR has come up with a system that skips the self-checkout lane and eliminates the need to scan bar codes, by letting you use your phone to identify items, pay for your purchases – and apply your own paper coupons without an attendant’s assistance.
What could possibly go wrong? Seriously? I can think of crap ton of ways to make this a complete clusterf**k – ever scanned on Amazon using photo search and have completely oddball items appear?