Three years after RedPlum coupon insert publisher Valassis and RetailMeNot were united under the same corporate umbrella – and RedPlum was subsequently renamed RetailMeNot Everyday – the coupon insert could soon be in need of another rebrand, as the two coupon companies may be uncoupling.

Bloomberg is reporting that MacAndrews & Forbes, the holding company that controls Vericast, the owner of RetailMeNot and Valassis, is considering a sale of RetailMeNot. A sale may not have a great effect on RetailMeNot’s operations, but it would leave Valassis’ coupon offerings without a name, without a website and without its more well-known corporate partner. Here’s the article from Coupons in the News.