With digital coupons, price scanners and loyalty apps, your phone can help you save a lot of money while you shop.

But never quite like this.

One grocery chain has introduced an interactive game – or what it calls an “augmented reality experience” – that you can play on your phone, to earn loyalty reward points that can be redeemed for free groceries.

Giant Food Stores is giving the game a limited initial rollout at 15 locations in the Harrisburg, Pennsylvania area. All you need is your smartphone to play “Snowflake Search,” by scanning a QR code on a specially-marked in-store sign. Then, you’re instructed to look for unique snowflake signs located throughout the store. “Each snowflake triggers an interactive character surprise on their phone, like a polar bear juggling clementines and bananas in the fruit section,” Giant explains. “Customers will be able to track the characters they’ve already found and access hints to find the remaining ones.”  Here’s the article from Coupons in the News.